Retail

Brands and retail-tech players have worked with us to gain a deeper understanding of the industry in Southeast Asia. Some of which progressed to working with leading players.

  • Founderz

Whether you are a brand or retail-tech player expanding into Asia, Asaya can help you to …

Platforms

Understand which platforms are relevant for you to sell your products (Zalora vs Shopee) and analyse whether a D2C strategy is good enough for you.

Product market fit

Get an idea of how big is the market, and whether there is a fit for your products. Socks may be a great product in Sweden but they are not that relevant in Koh Samui!

Distribution

Some brands rely on local or regional distributors to sell their products offline and online. If you are selling an industrial product, we can also help finding a factory to manufacture it locally.

Competitors

We can analyse and leverage data from competitors (acquired from external parties) to gauge how big the opportunity is and what are the steps you should follow (or avoid) to launch here.

Trusted by leading entities and brands within the industry

  • Admira transforms any space into a dynamic and engaging environment with their cutting-edge digital signage solutions.

    Learn more about Admira.

  • Jimmy Lion isn't your typical sock company. They offer a quirky and pleasant collection of socks for men, women, and also kids, designed to add a touch of personality to your everyday wardrobe. Whether you're looking for knee-high socks in quirky hues, or shopping for kids playful patterns, Jimmy Lion has something to tickle everyone's fancy.

    Learn more about Jimmy Lion.

  • Kendu creates unique in-store experiences & innovative communication solutions.

    Lean more about Kendu

Solutions

eCommerce operations

We work with the region’s leading eCommerce players to list your products on SEA’s leading marketplaces. Will guide you through the journey to sell here.


  • Pre-entry market research and regional leadership through Asaya

  • We work closely with our partners to help you launch here: store set-up, content creation, marketing, 3PL, customer support

  • Asaya can help with other projects around your online presence: activations, social marketing, etc

Retail strategy

From finding a distributor to setting up a pop-up or permanent store, we have done that regionally and have the right people to help you.

  • Find and coordinate contractors (store development)

  • Find, review and close distribution agreements (retail brands and industrial products)

  • Market research on your vertical and core countries

  • Organise local or regional events to boost your brand

Tailored advisory

From understanding what retailers are doing to help you find a local partner, we can be of help if want expand here online or via traditional retail.

  • Get ad-hoc advise on the retail industry or use Asaya to speak to key industry leaders before coming to this side of the world.

Brands that worked with our clients

  • Richard Mille
  • Off-White
  • Jaeger-LeCoultre
  • Allsaints
  • Dyson
  • Tag Heuer